Microsoft SME Website Announcement

What we have long believed has been put into more specific terms by Microsoft. The link below outlines how Microsoft believe that SME’s (Small and Medium size Enterprises) are wasting around $3billion a year on their websites because they do not sufficiently promote them.

This does however make me think; is there enough room for all of these companies to advertise using keywords on Google, Yahoo! and MSN? Would the increased advertising just push the keyword prices up? Are the best keywords not already out of reach for most SME marketing budgets?

link to article (Marketing Week)